We use Startup methods to deliver sustainable sales growth and shareholder value.


What we do

Businesses are under increasing pressure to defend market position and create value. Many are scouting for Startups as the remedy towards boosting lackluster innovation practices. However, outside-in, reactive conventional innovation is expensive and ineffective; writing one more chapter to the Innovation theater.

Applying Startup methods, we cut through the noise and establish the commercial validation as a gating item. We help executives redesign their business model and create a culture focused on creativity, entrepreneurship and agility.


What we offer